Guide And Template: How To Now Prepare Outline And Pitch Including Follow-Up to Get Backlink
| Section |
What You’ll Learn |
| Introduction |
Understand the power of backlinks and why pitching matters |
| Creating Your Outline |
Step-by-step method to build a pitch-ready blog structure |
| Writing the Perfect Pitch |
How to write personalized, value-driven emails |
| Follow-Up Techniques |
What to say, when to send, and how to get replies |
| Template Section |
Editable outlines and email pitches for you to use |
| One-Product Strategy |
How this method works even for a single-product blog |
Table of Contents
Why Backlinks Still Matter (2025+)
Let’s face it —
over 90% of blog content gets no traffic from Google. Why? Because they don’t have
quality backlinks.
If you want your
blog to rise on Google and get noticed, you need more than good writing. You need authority. And one of the best ways to build that is through
backlink outreach.
Backlinks still remain one of the
top 3 ranking factors in Google’s algorithm. But unlike 2010, simply sending a bulk email won’t cut it anymore. You now need:
- A tailored blog outline
- A value-driven pitch
- A non-annoying follow-up strategy
| Stat |
Source |
| 91% of blogs get zero traffic from Google |
Ahrefs |
| Backlinks are one of Google’s top 3 signals |
Google Search Central |
| Personalized pitches are 2.5x more successful |
Backlinko Study |
How to Prepare the Blog Outline Before Pitching
You can’t send a pitch without showing what you’ll offer. That’s why your
blog outline is your secret weapon.
Here’s how to structure it:
| Outline Section |
Details |
| Proposed Title |
Be clear, value-based, and SEO-friendly |
| Intro Hook |
Use a statistic, story, or question to draw readers in |
| Subheadings (H2) |
Break the topic into logical parts |
| Example Tables |
Mention where tables will be used to increase clarity |
| Word Count & SEO |
Mention your target word count & target keyword (e.g., “Blog”) |
💡
Pro Tip: Use Google Docs or Notion to format your outline and share it with your pitch email.
Crafting Your Blog Pitch Email
Ready to pitch? Here’s what you need to include:
- Short, friendly intro (1-2 lines)
- Why you chose them — show you’ve read their blog
- Your blog outline — summarized in bullet form
- Offer a mutual benefit (e.g., backlink exchange, share, SEO boost)
Example pitch:
Subject: Guest Post Idea: “How a One-Product Blog Earned 10K Backlinks”
Hi [Editor’s Name],
I’ve been following your blog and really appreciated your piece on [Specific Article].
I’d love to contribute a well-researched blog post titled:
“How a One-Product Blog Earned 10K Backlinks – Step-by-Step Blueprint”
Outline includes:
- Top backlinking strategies in 2025
- Real case study of niche single-product success
- Templates and downloadable checklists
Happy to send a full draft or collaborate.
Best,
[Your Name]
[Your Blog URL]
👉
Keep it short, personal, and full of value.
Follow-Up Strategy That Actually Works
Didn’t get a reply? That’s normal. 70% of responses happen
after the second email.
Follow this timing:
| Day |
What to Do |
| Day 0 |
Send original pitch |
| Day 3 |
Send friendly reminder with a one-line nudge |
| Day 7 |
Follow up with an alternate idea or headline |
Example follow-up email:
Subject: Just wanted to follow up on my guest post idea 🙂
Hi [Editor Name],
Just checking if you had a moment to review my earlier email about the blog post pitch.
Happy to modify the title or angle to better fit your audience.
Thanks again!
[Your Name]
Templates You Can Use Now
📄 Blog Outline Template
Title: [Your Blog Post Title]
Keyword Focus: [e.g., Blog]
Intro: [1-2 line hook]
Sections:
- [H2 Subheading 1]
- [H2 Subheading 2]
- Table Placement
- CTA or Offer
Estimated Word Count: [e.g., 1800 words]
📧 Pitch Email Template
Subject: Guest Post Idea: “TITLE”
Hi [Editor Name],
I’d love to contribute a guest post to [Blog Name] — I’ve outlined it below:
Title: “TITLE”
Outline:
- [Key Point 1]
- [Key Point 2]
- Includes real-world data, SEO tips, and visuals
Let me know if you’re open to this. Happy to send a draft!
Best,
[Your Name]
🔁 Follow-Up Email Template
Hi again [Editor Name],
Just a quick nudge in case my earlier message slipped through.
Would love to contribute something valuable to [Blog Name].
Open to adjusting the title/topic if needed.
Best,
[Your Name]
Can This Work for One-Product Blog?
Yes, this technique works incredibly well even if your
blog focuses on a single product or narrow niche.
Example: A blog that only sells one type of eco-friendly travel bag pitched a guest post like:
“How I Used 10 Backlinks to Sell $30K Worth of One Bag”
This created curiosity, positioned their brand as a case study, and provided value. Editors love that!
| One-Product Pitch Tip |
Why It Works |
| Use storytelling |
Real experience + data = compelling pitch |
| Highlight audience benefit |
Show what their readers will learn from your journey |
Final Thoughts and What to Do Next
Here’s the truth: if you treat backlink outreach like cold calling, you’ll fail. But if you treat it like
blog-based relationship building, your pitch will feel like a gift, not a request.
You now have everything: a solid outline, compelling pitch, gentle follow-up system, and ready-to-use templates.
Next Steps:
- Choose 5 blogs you respect
- Build one outline for each
- Send the pitch. Follow up. Get published.
And don’t forget — your backlink is not just a link. It’s proof your blog
matters.
👉 Want more guides?
“Don’t wait for opportunity. Create it with the right pitch.” — Unknown
