Social Sharing VS Social Bookmarking From Blogging Perspective
Social Sharing VS Social Bookmarking From Blogging Perspective
When you think about getting your blog noticed, what’s the first thing that comes to mind? Chances are, it’s how to get people to see and share your content. But there’s a difference between just sharing a post on social media and making sure it’s bookmarked for future reference. This is where Social Sharing VS Social Bookmarking comes in. They might seem similar at first glance, but they play very distinct roles in helping your blog grow.
In this post, we’ll dive into what each of these terms means, how they work, and, more importantly, how you can use both to maximize your blog’s reach. By the end, you’ll have a clear understanding of when to encourage social sharing and when to aim for bookmarking.
Table of Contents
- What is Social Sharing?
- What is Social Bookmarking?
- The Key Differences: Social Sharing VS Social Bookmarking
- Examples of Social Sharing Platforms
- Examples of Social Bookmarking Platforms
- How to Use Social Sharing for Your Blog
- How to Use Social Bookmarking for Your Blog
- Combining Social Sharing and Bookmarking for Maximum Impact
- Conclusion: Social Sharing VS Social Bookmarking—Which is Better?
What is Social Sharing?
Let’s start with social sharing. This is what happens when people share your blog posts on their social media accounts. When someone clicks that share button, your post spreads across networks like Facebook, Twitter, or Instagram. It’s the digital version of word-of-mouth marketing.
Social sharing works in real-time, meaning when your post is shared, it gets immediate visibility, often to people who wouldn’t have seen it otherwise. The more your content resonates, the more likely it is to be shared multiple times, creating a viral effect.
How Social Sharing Helps Blogs
- Wider Reach: Your blog gets exposed to a new audience, potentially increasing traffic.
- Engagement: When people share, comment, or like your posts, it improves engagement metrics, which search engines love.
- SEO Benefits: More shares can indirectly boost your SEO by increasing traffic and dwell time.
| Benefit | Explanation |
|---|---|
| Wider Audience Reach | Exposes your content to new people, potentially increasing your followers |
| Real-time Engagement | People can comment and like your post, increasing engagement metrics |
| SEO Improvement | Search engines take note of popular content with high engagement |
What is Social Bookmarking?
Social bookmarking, on the other hand, is about saving your blog post for future reference. When someone bookmarks your content, they’re not necessarily sharing it with their followers, but they’re saving it because they find it valuable enough to come back to.
Sites like Pocket, Pinterest, and Reddit have become popular for social bookmarking. This method is more about building long-term value and trust. When users save your content, they’re more likely to reference it later, potentially sharing it once they’ve confirmed its usefulness.
How Social Bookmarking Helps Blogs
- Long-term Traffic: Bookmarked posts can bring in consistent traffic over time.
- Authority Building: The more people bookmark your posts, the more valuable your blog seems to readers.
- Backlinks: Bookmarking sites often create backlinks to your blog, which can improve your SEO rankings.
| Benefit | Explanation |
|---|---|
| Long-Term Traffic | Bookmarked posts often bring consistent visitors over time |
| Authority Building | Increases your credibility as more users save your content for future reference |
| Backlink Creation | Many bookmarking sites link back to your blog, helping with SEO |
The Key Differences: Social Sharing VS Social Bookmarking
When comparing Social Sharing VS Social Bookmarking, the key difference lies in their goals. Social sharing focuses on immediate visibility and engagement, while social bookmarking is more about long-term value and trust-building.
| Feature | Social Sharing | Social Bookmarking |
|---|---|---|
| Purpose | Spread content widely and quickly | Save content for future reference |
| Time Frame | Short-term, real-time impact | Long-term traffic potential |
| SEO Impact | Indirect through increased engagement | Direct through backlinks |
| Examples | Facebook, Twitter, Instagram | Pinterest, Pocket, Reddit |
Examples of Social Sharing Platforms
Here are some of the top social sharing platforms that you can leverage for your blog:
- Facebook: With over 2 billion users, this is one of the most powerful platforms for social sharing.
- Twitter: Known for its fast-paced sharing, Twitter is excellent for driving traffic to time-sensitive blog posts.
- Instagram: While primarily visual, Instagram can be a useful platform for sharing blog links via stories or bio.
Examples of Social Bookmarking Platforms
Here are some popular platforms for social bookmarking:
- Pinterest: A visually driven bookmarking site, perfect for blogs that have engaging images.
- Pocket: Users can save articles, videos, and stories to view later. Pocket is an excellent way to get long-term traffic.
- Reddit: Though not traditionally a bookmarking site, many users save Reddit threads and posts for future reference.
How to Use Social Sharing for Your Blog
To get the most out of social sharing, you need to make sharing as easy as possible for your readers. Here’s how:
- Add Share Buttons: Make sure every post has easily accessible share buttons for platforms like Facebook, Twitter, and LinkedIn.
- Encourage Sharing: At the end of each post, ask your readers to share if they found it helpful.
- Create Shareable Content: High-quality, engaging content is more likely to be shared. Focus on creating posts that offer real value.
| Tip | Description |
|---|---|
| Add Share Buttons | Place them at the beginning and end of posts |
| Encourage Sharing | Directly ask readers to share your content |
| Create Shareable Content | Ensure your blog post is valuable and relevant to your audience |
How to Use Social Bookmarking for Your Blog
To leverage social bookmarking, focus on platforms that match your niche and content type. Here’s what you can do:
- Use Pinterest for Visual Content: If your blog is visually driven, create pin-worthy images that link back to your blog.
- Submit to Reddit Communities: Find subreddits related to your topic and share your blog posts there, encouraging thoughtful discussion.
- Encourage Readers to Bookmark: Ask your audience to save your posts for future reference, especially if your blog is research-heavy.
| Tip | Description |
|---|---|
| Leverage Pinterest | Create visually appealing images that can be easily pinned |
| Use Reddit Communities | Share relevant content in niche-specific subreddits |
| Encourage Bookmarking | Ask readers to save your content for future reference, especially research-heavy posts |
Combining Social Sharing and Bookmarking for Maximum Impact
Here’s the secret: You don’t have to choose between Social Sharing VS Social Bookmarking. Instead, combine them for the best results.
For example:
- Social Sharing can drive initial traffic to your blog, while Social Bookmarking keeps that traffic coming in the long run.
- Encourage your readers to both share your content and bookmark it for later. This strategy ensures you’re getting both the immediate engagement and the long-lasting traffic that comes from being saved for future reference.
Conclusion: Social Sharing VS Social Bookmarking—Which is Better?
In the end, it’s not about choosing one over the other. Both Social Sharing VS Social Bookmarking serve different purposes, and when combined, they can significantly boost your blog’s visibility, traffic, and credibility. While social sharing brings in the crowd, bookmarking ensures that people return for more.
Start by focusing on social sharing to spread the word, but don’t forget to encourage social bookmarking for those readers who find long-term value in your posts. With both strategies working in tandem, your blog will become not only popular but also a reliable resource that readers continue to come back to.
If you found this post helpful, be sure to check out our other articles on maximizing your blog’s reach, and don’t forget to bookmark this post for future reference!
Quotes on Social Sharing and Bookmarking
“Sharing is the currency of social media.” – Anonymous
“Bookmarking is the digital way of saying, ‘I’ll be back.'” – Unknown